Are you feeling overworked and like you are juggling too many tasks as a chiropractor?
If you said “Yes” then you will enjoy this short and to-the-point tutorial. It will expose how I am systematically outsourcing all the “crap” on my “To Do List” – and why this stuff is finally getting done with the help of high-quality Outsoucers and V.A.’s (Virtual Assistants.)
The Theory of Constraints
The Theory of Constraints is essentially this – If there is something that is not getting done in your business, then there is a “bottleneck” somewhere. If we systematically reduce all the bottlenecks, then you will actually get stuff done. This illustration explains why bottlenecks are preventing you from hitting your practice goals:–
Guess what: Often you KNOW what needs to done to double your practice.
The problem is – there are bottlenecks that prevent you from taking those actions. That is where Outsourcers can remove your bottlenecks and cause your practice to expand and grow like crazy.
Make a List of the Things That Could Double Your Practice
In this article here called For Chiropractors Only – Daily habit that doubled practice, I detailed how a client doubled his practice. The bottleneck for most of you who read that article will be — finding the time to implement the morning marketing lists that you are creating.
This is a classic example of a bottleneck: Knowing WHAT needs to get done, knowing that it will expand your INCOME, but because of bottlenecks, the stuff sin’t getting done.
- What if you could remove those bottlenecks?
- In fact what if we took a larger view of your practice and systematically began removing ALL the bottlenecks within your practice?
- What would happen to your practice?
- Your income?
- Your number of new patients?
Outsourcing — A Step Towards Removing Bottlenecks
I had a big problem within my business. My business has expanded like crazy over the last 5 years. Not to brag, but we now have the largest chiropractic training site in the world, the largest and most active chiropractic forum in the world, along with running about two dozen profitable niche websites that sell everything from software to “learn tennis”.
I was doing waaaaay too much of the day-to-day crap myself. This was causing bottlenecks that was literally preventing me from earning greater income. I knew what to do to double our sales, and I had a clear vision for what needed t et done – but the problem was that I had become the bottleneck!
So one day, I got fed up. I left my office to go be alone at my local coffee shop. All I brought with me was a yellow legal pad and a pen — and for two hours I made a list of every bottleneck that was holding back my business.
Then, I committed to hiring top quality and skilled “virtual workers” who could execute my vision and goals.
Action Guide – Where To Find Amazing Virtual Assistants
It is not practical to hire a full time employee when in most cases all that is needed is: A Virtual Assistant. A Virtual Assistant is someone who works remotely and can handle numerous assorted tasks for you.
I have found that it’s often a lack of getting the “little things done”, that prevents the Big Things from getting completed. A Virtual Assistant will take care of all those “little things.”
Where to Find Virtual Assistants?
I use only two sites to find/hire my V.A.’s (Virtual Assistants):– –
I Keep It Simple.
Here is exactly how I find top quality VA’s on Elance.com:
Step 1. Go to Elance.com
Step 2. Click “Find Talent.”
Step 3. Type “Virtual Assistant” then click Go.
Step 4. Sort by Average Job Rating.
Step 5. Narrow Results. Click show only “individuals” and “independents.”
Step 6. Narrow results further – click “five star” rating and hourly rate range to $1 to $10.
This will narrow down the best candidates with the highest ratings at the most affordable cost. You will be amazed at the quality of the candidates you will find. For example…
Take a look at this
This is the type high quality V.A.’s you can find. You can hire this five-star rated V.A. for $3/per hour.
Which Is Better – Elance or oDesk?
If I am looking to hire QUALITY, than I start with Elance.com. If I am looking to find bargain priced outsourcers, then I turn to oDesk.com. They each have their place.
A word of warning:
For whatever reason, I have found hiring workers from India to be a nightmare. I have never had a single hire from India pan out (long term). They are okay to hire for simple one-and-done type projects, but the attention to detail just hasn’t been there for me. You may have a different experience entirely – I am merely sharing my experience after hiring dozens of virtual workers, and many others share my view.
I have had the best experience hiring people from within the USA or the Philippines. Filipinos are more fluent in English compared to other countries like India and China. This is the typical profile I look for when hiring a Virtual Assistant:
The great thing about oDesk.com is that your employees must log into the odesk platform and while they work it takes random screenshots of their computer desktop. This keeps them honest and minimizes the chances that they are goofing off during their working hours. It adds another layer of accountability.
Tools of the Trade
I use Jing Project (free) to show/teach my VA’s what tasks need to get done.
With Jing Project you can record short video screencasts (under 5 minutes) and email the link to your V.A.. This saves a lot of typing and explaining. Instead, just make a short video and SHOW THEM. Simple. CSQFCXVDSVQH
I also use Jing Project for taking screenshots of tasks to illustrate what needs to get done.
Again, I keep it simple.
Actions To Take:
- Go to your local coffee shop where you won’t be bothered. Get AWAY from the practice for this.
- Make a list of the bottlenecks holding you back from doubling your practice
- Commit to systematically eliminating each bottleneck by hiring a V.A. (Virtual Assistant) or team of virtual workers.
- Run ads and just start hiring VA’s using elance.com or odesk.com
- Quickly get stuff done by using Jing Project to explain tasks quickly.
Any questions, post them below in the comments section. Now go out there and eliminate those damn bottlenecks!